As a woman in business I am continually underestimated. Actually, scratch that – as a woman on Earth I am continually underestimated, just like the rest of my sex – it’s just that running a kickass business that has made it so glaringly apparent to me. People from the more conventional world of financial success
Work
5 gentle productivity hacks for slow living business owners
‘Productivity’ is a funny old concept. We like to imagine that as humans we’re designed to work non-stop from 9-5, stopping only to eat or drink coffee here and there. In fact we’re so attached to this idea of virtuous productivity that we use it as a standard to measure ourselves against, even though for
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Work
What’s the deal with Vero – and is it worth the hype?
Vero, Latin for ‘truth‘, is a new-ish social platform looking to do things differently. It has been on my radar for a while now – its founder has called it’s development “the slow cook approach” – but like all social media, a platform is only as good as its user base, which for Vero was
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Work
How to write persuasive pitch emails as an influencer
Poor Elle Darby. I watched with dismay this week as her pitch to a Dublin-based hotel and pub went viral on twitter, after the owner shared her pitch email with ridicule. Whatever the rights and wrongs of this case ( social media bullying of a 22 year old girl is never acceptable, and the owner
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Personal
10 game-changing things I learned about myself & self belief
A few weeks back, in the interval at an event where I was speaking, I bumped into a woman I knew. She’d been a student on The Insta Retreat so this was our first time meeting in real life, and we did that strange thing where you slide straight from ‘hello, my name is…’ into the
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Podcast
Podcast 29: Selling your work without feeling weird & uncomfortable, with Tara Swiger
“I go back to the same three to five stories of people whose lives I have helped, and I just remind myself – if I don’t share this, if I don’t do this, then this would never have happened.” Tara Swiger is a coach for people who make or create products they’re passionate about, helping
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Podcast
Podcast 28 : Calling your work by its real name
One subject we’ve touched upon in previous episodes, and that I see coming up again and again with the people who take my courses or the women I mentor is this issue: ‘what do I call myself?’ In this week’s mini episode, I’m sharing why I encourage everyone to take themselves and their work seriously, and
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Work
10 ways to make your sponsored content feel less gross
One of the things I hear most often from people stepping into the world of sponsored content is that they find it awkward. We worry our readers resent it, that it sounds false and salesy, that nobody will stop to read what we have to say. And honestly? A lot of the time that’s true.
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Work
Defining your own success
There’s an annoying thing you might notice, if you ever watch Mark Hamill being interviewed. (What do you mean you’re unlikely to ever watch Mark Hamill being interviewed?! You should do it for me, ok? ?) I’d say it happens about 50% of the time. The interviewer, or perhaps an audience member, will ask a