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the secrets of thumb-stopping imagery

January 3, 2018January 4, 2018
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HELLO! I'M SARA

I'm a writer & photographer, and quite good at the internet.

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❄️ Would you follow yourself on Instagram? ❄ ❄️ Would you follow yourself on Instagram? ❄️ I always love to kick off my Insta Retreat classes with this question because it really helps us shift to that outside lens. NOT because we want to be people-pleasing or obsessing over what others think - we’re wondering about what *we* would follow, here. We’re thinking about what’s valuable to us. . In fact, when our answer is (quietly, sheepishly) “no” to this question, it’s usually a sign that we’ve been indulging in too much of the above. Filtering ourselves to try and be what we think everyone else wants or expects us to be. Creating an account that is entirely product-focused (I have to be professional!) or super mild and bland (“nice walk today”). And I get it - it can feel a lot safer that way. Don’t be too human, don’t go off topic, don’t risk new things, don’t let it get messy. . I’m here to tell you can throw that whole self-written rule book away. 📖💨 . People buy from *people*. We connect with those who are human and multi-facteted and dare I say it - even sometimes flawed. . Creating an account that YOU would love to follow shifts your focus back to all the unique ways you can offer value to the world. . And if it feels overwhelming, or if you’re not sure where to start - I’ve got you! My 6 week class, The Insta Retreat is enrolling now and we begin on Monday. Join me for live coaching, a proven step-by-step process and to have all your questions heard, held and answered. Link’s in my bio, my loves xx
I never normally do this, but I’m feeling pretty I never normally do this, but I’m feeling pretty overwhelmed by hopelessness today. So I wondered - if my work (podcast, book, random IG posts, classes or just anecdotes) has ever touched your life in some small way, or helped you, could you tell me about it please? Tell me why it counts? Just trying to reconnect with the why of it all, I suppose. And if I haven’t yet, here’s to hoping I can some day in the future. Lots of love ❤️ Photo by @themelias.co, of course. Edited to add: I can’t even express how grateful I am for all these beautiful words and sentiments below. I tried going through and thanking everyone individually but became a bit emotional and overwhelmed. Please know I’ve read and treasured every one - and they’ve helped more than you could know xxx
It wouldn’t be Christmas if I didn’t post this It wouldn’t be Christmas if I didn’t post this picture - as featured in Vogue, as of this December! 💁🏻‍♀️ Head to my Stories if you’d like to grab it as a wallpaper for your phone 💫, and swipe to see the iPhone version! —- This year I’ve been noticing a common theme in conversations with my coaching clients and friends: long long lists of festive “shoulds”. ‘I should send all the Christmas cards. I should be doing more with the kids. I should see the family, should bake everything from scratch, should buy a gift for all my neighbours, should buy a new sparkly dress...’ I always see ‘should’ as a red flag that we’re not acting from our own values and wishes. We do it for lots of reasons, but most of our Christmas “shoulds” are really about trying to control what other people are thinking and feeling - “if I don’t do XYZ then they’ll be offended/will think I’m a bad person/won’t like me any more”. So here’s a reminder - consider it an early Christmas gift, if you like: ***You are not responsible for what other people think and feel.*** It’s beyond your control, and doing things you don’t really want to do just to try and influence their opinion of you isn’t loving, isn’t being a good friend or family member. It’s just manipulation. Let the people be people, and show up as you really are. Here’s to stopping shoulding all over ourselves and having a happy, fun-filled December ❤️🎄
Reach for the stars 💫 Or if you're anything lik Reach for the stars 💫 Or if you're anything like me right now, maybe just reach for the wine, and the hugest bucket of popcorn that internet shopping can provide... amirite? 🙈 The toss-up between fulfilling our dreams & obligations vs hiding inside our turtle-shell until it goes quiet outside still feels like a daily battle, and I'm not sure I'd have seen daylight at all this summer were it not for the supportive, encouraging and commiserating community of small business owners and creatives I get to talk to online. And that includes you, my lovely friends ❤️ If you're struggling to stay connected to your personal or business goals right now, you're definitely not alone. As an ambassador for @vodafonebusinessUK we're working together to offer regular, free support to the small business community to help get us all to the other side together. As part of this, tomorrow I'll be joining @e_nation for a live Q&A session all about Instagram growth for small businesses, as part of their series of support webinars for small business. The session is completely free, and if you can't make it live there'll be a replay shared afterwards. Head to the link in my bio, or enterprisenation.com/events to grab your spot now
It’s been a tough year and we’ve all had to se It’s been a tough year and we’ve all had to see a lot of hard things, so here are some pictures of my rescue kitten Nettle for you to rest your eyes on 🐱 We found her in a tractor tyre, half dead, and now look at her pampered little life! She’s my daily reminder that we create love and joy in the world whenever we choose to try and help ❤️
Pretty excited to see that #napdresses and #cottag Pretty excited to see that #napdresses and #cottagecore mean I’m basically on-trend for the first time this century. Possibly since around the 1800s, tbh, but I always knew my day would come! Based on my newfound status as a Sartorial Trendsetter I feel pretty confident in stating the following Winter trend predictions: All Jersey Everything, and an end to brushing your hair at the back. (Nobody can see it on Zoom anyway.) Feel free to ask me any of your Fashion Related Questions, such as, “What shoes should I wear for a country hike?” (cheap ballet shoes, every time), and “When is it appropriate to wear a nightie as a dress?” (always.) Yours very fashionably, Sara xx

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