Today I talk to Ida, better known as @toeverymom or Mama Aji on Tiktok and beyond. In just an hour a day, Ida has created a brand and back catalogue of content that has not only changed her life, allowing her to leave her 9-5 to pursue exciting new opportunities, but that has the power
“What you believe isn’t what you say you believe. What you believe is what you do. That to me is this perfect example of integrity.” Mel Wiggins runs a business in Northern Ireland called Assembly, a community for women who are interested in personal development, fostering courage, and being more true to themselves. She writes,
This week, I talk about the evolving trends we see on Instagram, and why they all inevitably change. We look at the costs and benefits of playing into a trend, and I share some strategies for using trending styles of posts without losing sight of your brand or your own creative goals. This episode is
“Food is one of the simplest ways that I know how to make things ok.” Cookery writer Skye McAlpine returns to the podcast this week to talk about her new book, A Table for Friends. We wax philosophical about the deeply personal and empowering side to cooking our own food, and we discuss the role
“The moment that I started releasing those maker affirmations, it was almost like, my people found me! I didn’t know that they were looking for me, but they came and they found me.“ Our guest today is the awesome Maressa Fernandez, otherwise known as Maressa Made over on the gram. Maressa describes herself as “a
This week author Fiona Thomas returns to the podcast to dig into the truth about transitioning to freelance life… and launching a book in the midst of a pandemic. I also talk to Insta Retreat graduate Rebecca Lewis about pivoting her business, and why you don’t always need a huge audience online to build meaningful
When it is time to create a new product, and leave an old one behind? Something I see pretty often is people giving up on what they’ve already made too soon, because the selling and promoting feels hard, uncomfortable or like it’s not living up to our hopes. In this episode, I share lessons learned
“I would much rather you did something and screwed up than did nothing at all.” Nova Reid is an anti-racism activist and educator who specialises in working with liberal white women. We recorded this episode together before lockdown and the killing of George Floyd, but her message and all that she shares is, if anything,
The first interview I’ve done since lockdown began, for this week’s episode I chatted with experienced illustrators, authors and educators Helen Stephens, Katie Chappel and Tania Willis about their joint project, online art school The Good Ship Illustration. In this four-way Skype call we talk about the magic of imperfection, how to find your creative