• Four self-paced modules jam-packed with all-new and exclusive lessons, interviews and inspiration, to help you re-envigorate your botanical photography
• Tasks, challenges and journaling questions to get you thinking and creating in new and exciting ways
• Professional advice and strategies to help maximise your posts’ exposure
• Access to our member’s only group to chat with other course-members & be a part of the community
• Wallpapers & printables to keep you on track
• Year-long access to all the course materials, so you can stop and start whenever you like.

• How to craft beautiful, unique and inspiring images for Instagram
• How to identify your visual style, and stay true to your own floral aesthetic
• Tips and tricks for better composition & styling
• The clever apps and tools I use to make great photography easy
• The secrets of click-appeal and viral Instagram photography
• How to give your work depth and meaning
• How to generate fresh ideas and inspiration
• Strategies to maximise your reach and visibility on Instagram

How is this different to your main course, The Insta Retreat? This course complements but doesn’t replace The Insta Retreat. You don’t need to have done one to do the other – you can work through Bloom & Growas a stand-alone initiative, or before or after taking the longer, more in-depth course. Bloom & Grow is designed to refresh and inspire your photography to kick-start growth and creativity on your account through practical exercises. The Insta Retreat offers more in-depth analysis, tools and understanding for Instagram, including a full overhaul of your visual style and photography and detailed strategy planning.

Who is this course designed for? I wrote this course with my usual client base in mind – bloggers, creatives, makers and small businesses, but it’s suitable for anyone who enjoys using Instagram, wants to improve their creative photography and thinks their target audience will respond well to photographs that involve flowers. The course and advice is for personal use on Instagram accounts you run or manage.

How long does the course last? There are 4 modules – meaning if you tackle one module per week, this will be a 4-week course. However the course is entirely self-paced, so you can work through at whatever pace best suits you. Each module requires you to go away and think and take action, so to see real results, it’s best not to try and rush it all in one go.

When can I take this course? When does it start & finish? This course is open now, and will be available year-round. In Spring and summer, I promote it at regular intervals, so this is the best time to join if you’d like to work alongside a class of fellow creatives in the community. The community is open all year round though, and you can access support from us there as you need it. Bloom and Grow is designed with Spring and Summertime in mind, and many of the tasks and challenges require you to be in a climate that has access to flowers while taking the course.

How much time will I need to spend on it? How long you spend on each module’s tasks is entirely up to you. To see real results, expect to spend around 30-60 minutes digesting each module and completing the written prompts, and then an hour or two at a minimum exploring the photographic themes.

Why flowers? Flowers are like catnip to Instagrammers – we love to play with them, and we love to click on them too. And why not? Bright, cheerful and summery, floral photography is the distillation of why most people open the app. The problem is, it can get a bit repetitive. What starts as one person’s garden passion project gets adopted by the whole community, and gradually diluted and dulled. So, we’re going to dig into the mechanics of floral photography; why it works, what it means, and how we can make it our own, whilst still employing that petal power.

Is this all about floral flatlays? Emphatically not! This course is about taking a fresh approach to floral photography, examining the conventions and creating something all-new and all-you.

What equipment do I need? Whatever you like to take photographs with – a smartphone or a camera – and a smartphone to edit and post to Instagram from. Flowers and greenery can be foraged or purchased for each weekly task – there’s no requirement to spend any extra on floristry supplies etc. Where there are PDF worksheets to fill in, these can be completed via a PDF editor or printed out.

How long do I have to work through the course? You get (at least) a full year’s access to all the materials, via the log in assigned to you at launch, so you can stop and start as needed. You’re also allowed to save copies of any of the recourses for your own personal use in future.

Why have I been charged VAT? Under UK law I have to charge VAT on digital products to everyone living within the UK. It’s frustrating, as I know many taking this course are not VAT-registered businesses and cannot claim this back. To compensate, I have deliberately kept the price low, to avoid passing unnecessary expense on to you.